Project Manager - Paid Media and Creative Production
SoundCloud
Key Responsibilities:
- Briefing and building direction where you will be transforming strategic goals into precise creative briefs
- Evaluating and iterating on ad concepts - design, tone, messaging and ensuring that they are thumb-stopping and platform-native
- Platforming specific content strategy where you understand and guide the creation of ads optimized for TikTok, Instagram, YouTube Shorts, Meta, Snapchat, etc
- Leveraging knowledge of targeting, ad formats, and creative best practices per platform
- Creative production management where you'll be hands-off managing and reviewing cycles with the external and in-house graphic designer
- Facilitating daily syncing, asset tracking, and QA
- Testing & Iteration where you'll be designing and executing A/B test structures and driving variation across creative concepts
- Utilizing performance insights to refine your creative direction
- Focusing on audience and metrics --- translating audience personas into compelling creatives
- Collaboration and process improvement --- coordinating with Paid Media, Design, and Graphic teams to identify bottlenecks and implement process enhancements
- Aligning output with strategy, budget, and timeline across all stakeholders
Experience and Background:
- 3-5+ years of experience Project Management, Creative Operations, or Production roles in marketing, advertising, or creative services
- Strong visual & copy sensibility — instinctively knows what makes a thumb‑stopping ad
- Platform expertise — deep understanding of TikTok, IG, Meta, Snapchat, Shorts, and ad formats
- Briefing & feedback excellence — can translate strategy into concise briefs and actionable creative insights
- Data-driven optimization — comfortable optimizing creative performance via CTR, CPAS, ROAS, engagement metrics
- Hands-on approach — mastering the right tools, you don’t mind rolling up your sleeves to make resizes and small design changes when needed
The salary range for this role is $80,000 - $95,000 annually. The final salary offered will be determined based on relative experience, skills, internal equity, and location. We also offer a generous total rewards program - read more about additional benefits and perks below!
About us:
- We are a multinational company with offices in the US (New York and Los Angeles), Germany (Berlin), and the UK (London)
- We provide a flexible work culture that offers the opportunity to collaborate and connect in person at our offices as well as accommodating work from home
- We are deeply committed to ensuring diversity, equity and inclusion at all levels of our organization and fostering a community where everyone’s voice, perspective and experience is respected and heard
- We believe a strong team is made by investing in employees through mentorship, workshops and enrichment opportunities
Benefits:
- Comprehensive health benefits including medical, dental, and vision plans, as well as mental health resources
- Robust 401k program
- Employee Equity Plan
- Generous professional development allowance
- Interested in a gym membership, photography course or book? We have a Creativity and Wellness benefit!
- Flexible vacation and public holiday policy where you can take up to 35 days of PTO annually
- 16 paid weeks for all parents (birthing and non-birthing), regardless of gender, to welcome newborns, adopted and foster children
- Various snacks, goodies, and 2 free lunches weekly when at the office
Diversity, Equity and Inclusion at SoundCloud
SoundCloud is for everyone. Diversity and open expression are fundamental to our organization; they help us lead what’s next in music by understanding and empowering our creators and fans, no matter their identity. We acknowledge the challenges in the music industry, and strive to influence an inclusive culture where everyone can contribute respectfully and thrive, especially the historically marginalized communities that many of our creators, fans and SoundClouders identify with. We are dedicated to creating an inclusive environment at SoundCloud for everyone, regardless of gender identity, sexual orientation, race, ethnicity, migration background, national origin, age, disability status, or care-giver status.
At SoundCloud you can find your community or elevate your allyship by joining a Diversity Resource Group. Diversity Resource Groups are employee-organized groups focused on supporting and promoting the interests of a particular underrepresented community in order to build a more inclusive culture at SoundCloud. Anyone can join, whether you share the identity or strive to be an ally.